{"id":152939,"date":"2020-08-04T09:05:17","date_gmt":"2020-08-04T07:05:17","guid":{"rendered":"https:\/\/www.cined.com\/?page_id=152939"},"modified":"2020-08-04T10:02:58","modified_gmt":"2020-08-04T08:02:58","slug":"cined-rebranding","status":"publish","type":"page","link":"https:\/\/staging.cined.dev\/jp\/cined-rebranding\/","title":{"rendered":"CineD Rebranding"},"content":{"rendered":"\n

cinema5D has turned to CineD!<\/p>\n\n\n\n

Why?<\/strong><\/h2>\n\n\n\n

Because just as our industry\u2019s gear develops, so should we!<\/p>\n\n\n\n

After all those years of sticking to our good ol\u2019 layout, we have decided to mix things up:<\/p>\n\n\n\n

Please welcome a completely new site design, improved usability and structure of the site, better searching, better finding – and a whole lot more.<\/p>\n\n\n\n

And our name?<\/strong><\/h2>\n\n\n\n

Our brand name cinema5D originated from the back-then revolutionary Canon 5D Mark II. Already in 2008 when the site was founded, we grew out of this one particular camera and started reporting and reviewing so much more other filmmaking gear. Yet the name has grown on us and many, many others \u2013 and symbolised independent news and review content for a long time. <\/p>\n\n\n\n

We felt that it\u2019s time to move forward \u2013 while still having the past in mind, and in the new name \u2013 but revolutionizing something, too: ourselves.<\/p>\n\n\n\n

The \u201cCine\u201d has stayed, the \u201cD\u201d is still there, and we, the people behind CineD are definitely the same (though a few years… wiser). And in case you ask yourself: \u201cCine\u201d stands for Cinematography, while \u201cD\u201d is our cryptic, ambiguous and multi-semantic letter and the relic we chose to take with us from our cinema5D wording. Now, seriously: \u201cD\u201d stands for<\/p>\n\n\n\n

 Digital – but also: Determined, Diverse, Diligent, Dynamic, Different, Driving Progress!<\/p>\n\n\n\n

What did not change?<\/strong><\/h2>\n\n\n\n

Our site still contains the same, useful, informative and independent content that you can count on. No secret changes here. We\u2019ll always strive to better our output and share even more information, yet this is definitely nothing new. The content you\u2019ve valued so far is the content you\u2019ll still be getting here. Just packaged better.<\/p>\n\n\n\n

This grand relaunch and rebranding has been accompanying us for the past months and truth be told, we\u2019re just as excited as you might be. It\u2019s a big thing for us and we hope for it to be an improved and enjoyable thing for you. Therefore: please let us know about any disturbance you may stumble upon while enjoying the new design and functionality. We appreciate your feedback (also the good one)!
Last but not least we want to thank all the people behind the companies that have accompanied us on this long relaunch journey. Thank you to user research agency Mindberry<\/a>, to our designers from And Then Jupiter<\/a>, to our developers from abss Interactive<\/a> and to our digital agency LOOP<\/a> for the amazing relaunch campaign. We couldn\u2019t be happier and thanks to all of you for your continued hard work on our baby<\/p>\n","protected":false},"excerpt":{"rendered":"

cinema5D has turned to CineD! Why? Because just as our industry\u2019s gear develops, so should we! After all those years of sticking to our good ol\u2019 layout, we have decided to mix things up: Please welcome a completely new site design, improved usability and structure of the site, better searching, better finding – and a whole lot more. And our name? Our brand name cinema5D originated from the back-then revolutionary Canon 5D Mark II. Already in 2008 when the site was founded, we grew out of this one particular camera and started reporting and reviewing so much more other filmmaking gear. Yet the name has grown on us and many, […]<\/p>\n","protected":false},"author":16404,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"class_list":["post-152939","page","type-page","status-publish","hentry"],"yoast_head":"\nCineD Rebranding | CineD<\/title>\n<meta name=\"description\" content=\"cinema5D has turned to CineD! Why? Because just as our industry\u2019s gear develops, so should we! 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